Cookie Policy

1. What Are Cookies?

1.1 Cookies are small text files that are placed on your device when you visit a website. They are widely used to enable websites to function efficiently, enhance user experience, and provide information to website operators.

1.2 Cookies may be set by PlusOne ("first-party cookies") or by third parties whose services are integrated into the website ("third-party cookies").

1.3 Similar technologies, such as pixels, SDKs and local storage, may also be used for the same purposes and are referred to collectively as "cookies" in this policy.

2. Why We Use Cookies

We use cookies to:

• Ensure the website functions correctly
• Maintain security and prevent fraud
• Understand how users interact with the website
• Improve performance and user experience
• Measure and improve marketing effectiveness

Cookies are not used to directly identify you unless you have logged in or provided consent where required.

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

3.1.1 These cookies are essential for the operation of the website and cannot be disabled.

3.1.2 They are used for purposes such as:

• Security and fraud prevention
• Session management
• Load balancing
• Core site functionality

3.1.3 Legal basis: legitimate interests and contractual necessity. These cookies do not require your consent.

3.2 Analytics Cookies

3.2.1 Analytics cookies allow us to understand how visitors interact with the website so we can analyse usage patterns and improve performance.

3.2.2 We use analytics tools provided by:

• Google Analytics
• Mixpanel

3.2.3 Information collected may include:

• Pages visited
• Time spent on pages
• Interaction events
• Device and browser information

3.2.4 Legal basis: consent. Analytics cookies are only placed where you have provided consent.

3.3 Marketing Cookies

3.3.1 Marketing cookies are used to measure the effectiveness of advertising campaigns and to deliver relevant advertising.

3.3.2 We use marketing technologies provided by:

• Meta Platforms, Inc. (including Facebook and Instagram)

3.3.3 These cookies may track:

• Ad impressions and interactions
• Conversion events
• Campaign performance

3.3.4 Legal basis: consent. Marketing cookies are only placed where you have provided consent.

3.4 Functional and Communication Cookies

3.4.1 Functional cookies may be used to support communications, messaging and platform functionality.

3.4.2 These may be provided by services such as:

• Klaviyo (email communications)
• Firebase (web-related messaging and infrastructure)

3.4.3 Depending on their function, these cookies may be:

• Strictly necessary; or
• Consent-based

4. Managing Cookie Preferences

4.1 When you first visit the PlusOne website, you will be presented with a cookie banner allowing you to:

• Accept all cookies
• Reject non-essential cookies
• Manage cookie preferences

4.2 You may change your cookie preferences at any time via the cookie settings available on the website.

4.3 You may also manage cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.

5. Mobile Applications

5.1 Cookies operate differently on mobile applications.

5.2 Analytics, notifications and advertising within the PlusOne mobile application may be managed using mobile technologies and SDKs provided by third parties, including Apple, Google and Firebase, in accordance with their own privacy policies.

5.3 This Cookie Policy applies primarily to the PlusOne website.

6. Third-Party Cookies

6.1 Some cookies placed on the website are set by third-party providers.

6.2 These third parties may process data as independent controllers in accordance with their own privacy policies.

6.3 PlusOne does not control the operation of third-party cookies and is not responsible for their use.

7. Changes to This Cookie Policy

7.1 We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements or our use of cookies.

7.2 The most current version will always be available on the PlusOne website.

8. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact:

Email: support@myplusonesocial.com